Bluefish puts your brand back in the driver’s seat with AI Search
Bluefish puts your brand back in the driver’s seat with AI Search
Gain visibility, manage risk and optimize how AI portrays your brand to consumers
Allison Gaffney with OpenAI
Drive brand performance across every AI touchpoint
Visibility
Track, measure, and improve brand visibility across leading AI platforms.
Influence
Shape your brand's narratives within AI-generated content.
Control
Manage brand data in secure and optimized ways.
Built to support the full spectrum of AI marketing needs
AI Visibility
Ensure your brand is present and prominent in AI-generated results. Bluefish tracks how and where your brand appears, helping you win share-of-voice across new AI search and discovery channels.
Measure positioning, accuracy, visibility and favorability
Optimize performance by audience and channel
Compare and benchmark against key competitors
AI Content Optimization
Optimize every piece of content for AI-first platforms. Bluefish analyzes millions of data points to provide tailored recommendations that drive performance impact.
Notifications to surface top-impact recommendations
Understand AI’s influence on the purchase funnel
Diagnose impact and influence of top performing content
AI Brand Safety
Protect your reputation in an era of AI hallucinations. Bluefish continuously monitors for risks, flags inaccurate or harmful mentions and equips you with actionable controls to ensure accurate and safe brand representation.
Protect brand reputation across AI channels
Detect critical negative mentions and hallucinations
Create custom prompts to track any topic
AI Commerce
Increase sales by ensuring your products are visible and chosen across agentic commerce platforms. Bluefish enhances discoverability and conversion using AI-optimized product and brand data.
Manage and publish AI-ready product and brand data
Optimize for ACP (Agentic Commerce Protocol)
Insights-driven feedback loop for data optimization
End-to-end management for the entire marketing organization
Search Teams
Bluefish empowers search teams to translate proven SEO strategies to the AI channel, ensuring brands remain visible, relevant and competitive in AI Search.
Evolve GEO search strategy
Manage technical GEO workflows
Build customized programs using existing expertise
Content Teams
Bring data-driven insights to your content. Bluefish equips content teams for the AI channel by uncovering narrative gaps, surfacing authoritative content and showing where external sources can reinforce AI presence.
Identify missing or incorrect brand narratives
Optimize structure and copy for 1P and 3P distribution
Measure and track affiliate ROI
Brand Marketers
Bluefish helps brand marketers shape how AI systems interpret and communicate their brands. Leverage the platform to guide brand strategy, inform product development and identify and monitor audience segments and their evolving needs.
Strengthen AI brand strategy
Track AI audience priorities
Monitor AI performance
PR Teams
Bluefish helps PR teams track and protect brand reputation in the AI channel by monitoring emerging narratives, detecting early risk signals and ensuring AI systems convey the brand accurately and responsibly.
Monitor brand AI sentiment
Identify AI brand risks
Flag AI hallucinations
Speak with one of our AI Marketing experts
Connect with an AI Marketing specialist to learn more about how Bluefish can elevate your brand's presence and performance across AI channels